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Tag: world Cup

Tom Purcell

How do you generate readership in a rapidly shrinking newspaper market? Engage Op/Ed readers with lively, entertaining columns – columns like Tom Purcell’s.

  • Getting Americans Interested in the World Cup

    “Who cares about a bunch of guys playing footsie with a little ball?” “Ah, yes, you speak of the World Cup. The fact is BILLIONS care. The World Cup is the most-watched sporting event in the world!” “It is?” “Absolutely, though Americans aren’t watching much. According to a Rasmussen poll, only 8 percent of Americans…

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    Tom Purcell
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